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Friday, March 5, 2010

3 Easy Ways To Use Twitter For Business Marketing




Web marketers love Twitter. It helps business to connect with their potential customers. You can send special offers for your followers. You can even communicate with your competitors & learn the tricks from them. All this has been made possible with twitter which has opened doors for business marketing. It is a fantastic way to use twitter for business marketing .In this article I would like to introduce you to three simple ways where one can use twitter for business marketing that can help promote your business.
1. Interact with your competition:
When you set up your company, speaking to your competitors rarely happens. Things are much more secret when it comes in terms of sharing business. The Internet & especially Twitter has changed it all. You can read the tweets of your competitors daily. Ask them for advice or give some. Of course, at the end of the day we are all still in competition with each other, but we get benefited with the conversation as we share a common interest. Get the opinions of your Twitter friends when you are uncertain about a new venture or something where you seek advice. Interaction with your fellow twitters is the first step in implementing twitter for business marketing
2. Interact with the Suppliers:
There are a large number of my suppliers who use Twitter. These suppliers offer weekly & even daily specials for their followers on Twitter. In the past they used to send these special offers through post which incurred significant expense or sent emails in your inbox which were often though as spam. Now consumers can log into Twitter to see what special offer is there for them. One can either ignore it or click to visit their website. Sending offers via twitter is a great idea to use twitter for business marketing and cut costs.
3. Interact with your Customers:
At the end of the day, your customers are what it is all about why you are using twitter forbusiness marketing. Twitter will help you to talk to them. Once you are on twitter you no longer need to send large promotional emails which are often annoying to them. You don’t have to make phone calls hoping they will be interested in your product and services. They will now know where to find you and will do that when they need you.
The Online Marketing Industry Report recently released by Michael A. Stelzner reviewed comments from 900 web marketers to ascertain if social networking is actually resulting in increased business opportunities for web marketers. The survey gave positive results on using twitter marketing tools and showed rise in profits.

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